What is Visual Thinking
When creating your presentation, poster or infographic, the most important part is your information. Visual communication is just organizing your information so it is easily read, easily comprehended and easily retained. The best way to know how to do that is to understand visual thinking-- how a person's brain looks at and interprets information.
On VisualMess.com, Daniel Higginbotham best describes the difference design can make using this example. Here are two flyers for an Aikido course, all with the same information-- but one is easier to read, comprehend and retain.