COMM 3580: Health Campaigns

Planning Your Health Campaign

Here are some key questions to consider as you build your health campaign:

1. What specific health issues are you interested in? Try to fill in this sentence. I am interested in _____ in order to_________.

2. Who is your primary audience?

3. What information do you need to convince your audience to commit to your campaign?

4. Who are the key stakeholders regarding this issue?

5. What similar campaigns are around?

6. What social media campaigns do you know of that support similar issues?


Suggested Search Strategies and Keywords

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