International Marketing 4840

This database provides access to a range of industry financial analysis and industry market analysis reports.

Academic institutions around the globe subscribe to BCC Research to utilize the vast library of market research reports that aid students, professors, and technology transfer professionals in conducting research projects. Students appreciate the depth and specificity of BCC Research reports, finding it easy to uncover all of the data they need, from growth trends and market opportunities to geographic breakdowns and company profiles.

Includes the full text for more than 2,300 journals. Full-text results are provided back to 1886, and searchable cited references back to 1998. This database covers many business disciplines, including marketing, management, MIS, POM, accounting, finance and economics. Additional full-text, non-journal content includes market research reports, industry reports, country reports, company profiles and SWOT analyses.

This database contains a variety of industry reports including risk reports, industry summaries, market research, market conditions and forecasts, supply chain information, and competition data. Items can be viewed online or downloaded for offline use.