Consumer Behavior (4770)

Since marketing begins and ends with the consumer, this guide provides students with a set of decision-aids, tools, and concepts that help them understand consumer behavior and decisions.

Help (Reference, Research, and Computer Support)

Welcome to the Marriott Library. We are here to helpService Desks are located on all five levels of the Marriott Library.  The best place to get both research and technology assistance is the Knowledge Commons on Level 2. If you would like individual assistance from librarians, please contact Dr. Mohammad Mirfakhrai, or Alfred Mowdood.

The most popular service desks in the Marriott library are:

Service Desk Level Phone Assistance & Collections

Knowledge Commons

Level 2

581-6494

581-6273

  • Computer support (laptop & wireless issues, password & uNID, printing)
  • Assistance with scanning, video-editing, and microform machines
  • Finding books, journals, videos, DVDs, & CDs
  • Research, library, and reference assistance

Special Collections

Middle East

Level 4

Level 3

581-8863

585-0344

  • Treasures of the Library, Western Americana, Rare Books, & Ski Archives
  • Materials in Arabic, Persian, Hebrew, & English. 5th largest collection in the U.S.
  • Research, library, and reference assistance

Fine Arts

Level 2 581-8104
  • Visual Arts, Music, Art History, Architecture, Ballet, & Modern Dance
  • Research, library, and reference assistance

Level 1 Reference

Level 1 581-7533
  • Finding books and journals. Research, library, and reference assistance

Subject Guide

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