Business Writing Toolkit

Business Plans

The books below help in the process of building a business plan. Read over the titles and decide which meets your needs. Once you follow a link, you will be taken the library's record of the item. To view or request the item you may be asked to login. Please use your U credentials.

Another great read when preparing to meet with a bank for a commercial loan is the article, 5 Cs of Credit (5 Cs of Banking)

If you are not looking for a traditional commercial loan from a bank but rather have meetings set-up with potential investors, then you'll want to check-out the books below. Also, participate in the Planning Your Pitch tutorial to learn how to find information in our databases. 

Company Research

Below is a list of databases available with the Marriott Library. They provide detailed information regarding both national, international, public and private companies. Read the descriptions and follow the link to the resource that fits your needs. If you are asked to login, use your U credentials. 

For pointers on how to conduct a company analysis, check out this Strategic Analysis of Starbucks Corporation.


Public Companies

The databases below provide details about public companies. 

Private Companies

The databases below include details on private companies.

Free Resources

The US Small Business Administration (SBA) identifies two types of business plans Traditional and Lean. Below are the examples of the two provided by SBA.

Marriott Library Eccles Library Quinney Law Library