Design Studio II: Home
These films are available at the Marriott Library for check out.
Books Available at the Reserve Desk (Level 2)
The following books are available for three day check-out at the Reserve Desk on Level 2. Please have book title(s) and call number(s) ready so that item(s) can be taken away from the Marriott Library.
Crowds of 80,000 no longer attend Ivy League games as they did seventy years ago, and Ivy teams are not the powerhouses they once were, but at times they can still be a step ahead of the rest of football, as in 1973 when Brown and Penn started the first black quarterbacks to face each other in major college history.
In this rich history, Bernstein shows that much of the culture that surrounds American football, both good and bad, has its roots in the Ivy League. The college fight song is an Ivy League creation (Yale's was written by Cole Porter), as are the marching bands that play them. With their long winning streaks and impressive victories, Ivy teams started a national obsession with football in the first decades of the twentieth century that remains alive today. But football was almost abolished early on because of violence in Ivy games, and it took President Theodore Roosevelt to mediate disagreements about rough play in order for football to remain a college sport. Gambling and ticket scalping were as commonplace then as now, as well as payoffs and recruiting abuses, fueled by the tremendous amount of money generated by the games, revenue that was oftentimes greater than that collected by the rest of the university. But the Ivy teams confronted those abuses, and in so doing helped develop our ideals about the role of athletics in college life. Although Ivy League football and its ancient rivalries have disappeared from big-time sports by their own accord, their legacy remains with every snap of the ball."
While abuses exist, the "football school" is not only a legitimate member of the academic community but an inevitable one as well--and football provides much-needed identity at every level from the local to the national scale. Pointing out that universities compete as much academically as athletically, J. Douglas Toma argues that fielding a winning sports team is a quick, effective way to win recognition and that doing so pays dividends across the board, by raising public awareness (thereby making a school more attractive to potential students and faculty) and by creating a wider constituency of "fans" whose loyalties pay off in increased contributions and appropriations that support academic programs as well. He notes that universities like Harvard and Yale, now eclipsed on the gridiron, were "football powers" in the era when America's westward expansion spawned new schools unable to challenge older institutions academically but able to win acclaim through sports. This fosters a campus and alumni culture based on "football Saturday"--a bonding experience that helped forge a larger community whose support, both personal and financial, has become integral to the life of the institution...."
Football, claims Oriard, served as an agent of "Americanization" for immigrant groups but resisted attempts at true integration and racial equality, while anxieties over the domestication and affluence of middle-class American life helped pave the way for the sport's rise in popularity during the Cold War. Underlying these threads is the story of how the print and broadcast media, in ways specific to each medium, were powerful forces in constructing the football culture we know today."
Heisman's coaching style and philosophy are unparalleled by the likes of Vince Lombardi, Bear Bryant, Mike Ditka, Tom Landry, Chuck Noll, and others and his innovations influence the game to this day: he invented of the Heisman shift (forerunner to the T formation) and legalized the forward pass, for example. But the greatest testimony to his savvy and sportsmanship are in his own words, his diltillation of what makes the games and its players great.
The no-loss attitude that plays in Heisman's locker room will no doubt win in the school room and the board room. Heisman articulately maps out the benefits of the game in terms of sportsmanship, gentlemanly skilles, self-control, will power, and clear thinking, along the way demonstrating his clear love for the his coaches and players alike. Principles of football includes Heisman's time-tested, timeless tips on strategy, tactics, drills, nuitrition, training, injury, and, foremost, how to play the 'mental game.'"
Librarian Contact Info
J. Willard Marriott Library
Head of Faculty Services,
Representative, Patent and Trademark Resource Center (PTRC), and
Adjunct Assistant Professor in Kinesiology
295 South 1500 East #2110 R
Salt Lake City, UT 84112-0860